Las Vegas Tourism Names Sports Marketing Veteran as New Chief
LVCVA hires 30-year sports tourism veteran as chief sports officer
Las Vegas Review-Journal2026.03.19Updated 26d ago
Janis Burke will lead a team that will oversee efforts to attract high-profile professional, collegiate, youth and amateur sporting events to Southern Nevada.
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The Las Vegas Convention and Visitors Authority appointed Janis Burke, a 30-year sports tourism industry veteran, as chief sports officer. Burke will lead efforts to attract major professional, collegiate, youth and amateur sporting events to Southern Nevada. The role oversees strategic sports marketing and event development for the region.
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Read full article on Las Vegas Review-Journallvcvajanis burkesports tourismlas vegassports marketingsporting eventsnevada conventionsportshires30year
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